AI Insights · Timothy · April 2025
Top 5 Play Pass Games Performance in the UK: Q1 2025
Explore the performance trends of the top Play Pass games in the UK during Q1 2025, including downloads, revenue, and active users.
In the first quarter of 2025, the top Play Pass games on the unified platform in the United Kingdom showcased diverse performance trends. Here’s a closer look at each app’s journey:
Pixel Art － Color by Number from Easybrain Ltd experienced fluctuations in its weekly revenue, starting at $2.2K and peaking at $2.6K in late February. Downloads began at 19.9K, gradually decreasing to 6.5K by the end of March. Weekly active users initially rose to 93K, followed by a decline, ending the quarter at 76.3K.
Sudoku.com - Number Games, another offering from Easybrain Ltd, showed a consistent revenue pattern, with figures around $1K throughout the quarter. Downloads started at 15.5K and settled at 8.4K by March's end. Active users fluctuated, peaking at 347K in March.
Jigsaw Puzzles - Puzzle Games saw modest revenue, peaking at $588 in the first week. Downloads increased to 8.7K mid-quarter before dropping to 5K. Active users grew from 31.7K to 25.3K over the period.
Hungry Shark Evolution by Ubisoft maintained steady revenue, with a notable increase to $2.5K in early March. Downloads fluctuated, reaching a high of 6.4K, while active users saw a peak of 35.5K in January, ending at 25.7K.
Flow Free from Big Duck Games LLC recorded revenue around $1.5K, with a notable spike in early February. Downloads decreased from 12.6K to 3.5K, while active users remained relatively stable, ending the quarter at 105.7K.
These insights, sourced from Sensor Tower, offer a glimpse into the dynamic landscape of Play Pass games in the UK. For more detailed analytics, visit Sensor Tower.
